I received an interesting link the other day about video games. Though it’s pretty simple, but I think it pretty much sums up the target audience for each gaming platform. The diagram is also making fun of PC gamers in the sense that PC gamers are more commonly attributed to be hardcore gamers. But that itself is a point for contention which I will not expound on.

I’m not sure if the respective platform owners came up with the concept for their platforms with this diagram in mind but out of all the 3 console platforms, Wii has definitely defined itself very well as the casual/family oriented platform. PS3 and Xbox360 are still wavering between catering to hardcore and casual gamers, though Xbox360 stands out in terms of community activities. Xbox360’s marketing efforts have also paid off with their roadshow at Marina Square last year, the election of another Xpert and a new profile page (which I must say, looks similar to Wii). Though, PS3 is slowly stepping up its game by making more online games available, it’s a tad bit slow for me and they haven’t been doing much marketing in the region as well. I hope Sony comes up with something soon.